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October 9, 2012

Lexus Uses Fireworks Again

The guys and gals at Lexus really do like fireworks.

A while back we found a really cool Lexus / firework tv advert, now Lexus and Apple have raised the bar by using a Lexus created technology called CinePrint where the advert comes to life with fireworks when you put an iPad behind the printed page.

Who knows....next year the epic fireworks brochure might do the same :)

Filed in: advert, Fireworks, lexus

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